Anderson Design Group asked us to help them sell more products with a new website.
We gave them their best Christmas sales season ever.
We are design nerds. We love great design, so we were all-in when our friends at Anderson Design Group reached out about needing a way to put their beautiful art on different mediums.
Anderson Design Group is a studio that created a movement. Joel and his team have been creating amazing Mid-century illustrations for packaging since 1993. They did custom package design, but their design style was so popular they had people asking where the designs could be bought.
There’s something special about sketching. Sketching is how you can communicate an idea, and register the creative side of your brain.
One of our current clients is Kontakt Mission.
A problem we had to solve was reassuring a visitor after they’ve made a donation to KM.
A mere thank you page just wouldn’t do.
Sketching a solution
At the beginning of every design decision we begin with a sketch. This begins our Designtific Method. We wanted to make sure we have the right layout and solution to build trust after a donation has been made.
It’s simple. Just grab a piece of paper and a sharpie and draw the page. Think of the elements that are going to generate satisfaction and relieve any donation remorse.
In our case, here is William laying out a strategy with a sketch to our developers, Adam and Chance.
What is the problem we are trying to solve?
It’s all about asking the right question.
What does the customer want to see next on a donation thank you page?
– success – they want to see that the transaction went through successfully
– donation details – they might like to see the details of the transaction
– taxes – they’ll want to use a receipt for taxes
– support – knowing who to contact if I have any questions
Pen to paper
OK, with the question answered and the needs of the customer presented, let’s sketch up the page.
From sketch to pixels
All that’s left is a little bit of coffee and code. Here is how the page turned up. We present to you the donation confirmation page.
Ever replied to an email and thought you hit send…only to find out later you never hit send? Yea, me too. I wanted to make it up to my new friend Kaitlin, so I wrong an apology song.
From time to time, I write songs for clients, prospective clients and friends. It’s been a while since I have done that, but I can feel myself doing more in the near future. It’s just another way for me to express creativity.
We were so excited to be chosen to work with the local Chamber of Commerce in re-branding Jackson, TN. Sodium Halogen is partnering with Younger Associates in developing a new brand, logo, website and more for our home town.
Turns out we are. One of our long time partners, POPVOX, is a startup featured in Ctrl, Alt, Compete.