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Westpoint Fellowship Church Booklet
custom designed print piece
Westpoint Fellowship Church - Print Design
Project Challenge: {analysis}
Westpoint Fellowship Church, in Orlando, FL, wanted a print piece that would serve a number of needs. They wanted to inform people outside the church about how WFC is serving one another and the community. The piece also should encourage WFC members to "be the church" to one another and those they come in contact with each day.
Project Solution: {hypothesis}
The piece was designed to fit in a standard CD case so that it could be packaged with a future interactive CD or a copy of this week's sermon. Sodium Halogen used the copy provided by the customer and combined it with stock photography and to tell the story of what WFC is all about."
"Westpoint is all about "being the church" to their family, neighborhood and the world - so we used the compass in their existing logo as the inspiration for international passport theme." said William Donnell of Sodium Halogen. "The piece feels warm and inviting...just like the church."
Project Results: {designtific conclusion}
"The product that Sodium Halogen designed based on the content and ideas that we sent them was far beyond what we imagined it would be, both from a creative and overall communicative standpoint. We get comments weekly on the quality of this booklet and the various websites that Sodium Halogen created for us. They do an amazing job of branding and communicating the message we want to get across." - Jason Dukes - WFC Pastor
- Winner of Gold ADDY for print at 2007 West TN ADDYs
- Winner of Judges Award ADDY (2nd highest scoring piece of all entries at 2007 West TN ADDYs
