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Setting Expectations with Your Customer

Have you ever had a day like this? The customer is calling for the twelfth time today to ask you about making a change. The project started…

Why Site Speed Is Important

Something that we’ve been looking into improving at Sodium Halogen is the speed of our sites. While it isn’t something that we’ve neglected…

Watch someone use your site

Are you looking for ways to improve your website? Trying to figure out why your site is not converting like you wish it did? Of course you…

Why our Manifesto is Important to Us - Introduction

We believe that it is important to uphold a series of morals and beliefs within the workplace. This is why we have our manifesto. Our…

On Einstein's birthday - resolve to get different results

Einstein once defined insanity as “Doing the same thing over and over again and expecting different results.” It’s a nice quote that we have…

Anderson Design Group

Anderson Design Group asked us to help them sell more products with a new website. We gave them their best Christmas sales season ever. We…

Eight tips to make your website a success

Dear potential customer that didn’t hire us, Sometimes it just doesn’t work out. We talked about Sodium Halogen creating a website for your…

Helping the White House learn from Silicon Valley

It was almost a year ago that I was honored with being at the White House with my friendtor Janice Fraser and other smart folks from the…

Are you sketching to communicate with your team?

There’s something special about sketching. Sketching is how you can communicate an idea, and register the creative side of your brain…

I'm sorry Kaitlin - an apology song

Ever replied to an email and thought you hit send…only to find out later you never hit send? Yea, me too. I wanted to make it up to my new…

Four questions your home page must answer for your visitors

1 - What do you do? 2 - Who are you? 3 -Why should I trust you? 4 - What should I do next? These are the questions each visitor will have in…