Insights

Find the friction, then innovate

Looking for a place to innovate at your company? Try the shortcut of finding the friction first.

Borrowing from Amazon’s playbook

If you’ve looked around our site much at all, you know we are all about experiments. Sometimes they are successful, and we keep using what we learned. Sometimes they flop, and we still learn something. Either way our whole team feels like our overall trajectory is moving forward.

When to move to custom software

It's a question almost every business has had to face. Do we try to fit a square peg in a round hole by using off-the-shelf software, or do we invest in tools that solve our exact problem? We dive into that problem and much more...

Feature Boxing

A challenge in creating custom software is balancing simplicity and enough functionality. The reality is things aren't going to go as planned, and it’s tempting to put too much effort into the non-essential.